Founder, builder, indie maker

Hi, I'm Ivan. I turn ideas into products, products into lessons, and occasionally a room full of strangers into a community.

Explore the build logRead my notes
DelegentoAnyone can run marketing campaigns without expertise.

Selected experiments, 2019 to now

Some worked, some sold, some taught me exactly what not to do next. All of them count.

Show me14 projects

Delegento

Active

Delegento is an AI marketing agent that turns goals into channel plans, creates and launches campaigns, tracks live results, and asks for approval before making changes.

2026

VibeVelo

Active

VibeVelo turns ideas, interviews, and voice notes into on-brand social content, then manages review, scheduling, and distribution across LinkedIn, X, and Substack.

2025

GoodVibeCode

Acquired

GoodVibeCode is a job board for AI-assisted development, featuring remote and on-site roles, freelance work, salary guidance, and alerts for developers and hiring companies.

Podcastools

Active

Podcastools is a directory of free AI tools for podcasters, covering content, graphics, audio, marketing, analytics, planning, websites, and equipment.

ImgMiner

Active

ImgMiner extracts images from one or more URLs, with previews, size filters, deep scans, and bulk ZIP downloads for casual users and developers.

Receipts, plot twists, unnecessary strength

The short version of how I learned to build, lead, lose, win, and keep showing up.

  1. 01

    I sold a project for 400 EUR. Then it made a million.

    A beautiful little startup lesson: timing, distribution, and execution matter. Also, yes, this one still hurts in a funny way.

  2. 02

    I designed a trivia mobile game with thousands of daily players.

    Quiz War was gameplay, UX, project management, marketing, and a lot of thinking about questions when I should have been thinking about sleep.

  3. 03

    I won 3 team programming hackathons as a team leader.

    The best part was not just winning. It was getting a small team to move fast, choose what matters, and finish under pressure.

  4. 04

    I can bench 100kg and do 10 muscle ups.

    Street workout is my offline side project. Same pattern as startups: repeat ugly basics until something looks impressive.

Offline mode

Pitches, lectures, hackathon stories, and Lunadio meetups. The internet is useful, but some ideas need a whiteboard and a loud room.

Ivan speaking on stage with two fellow panelists
ideas sound better out loud
Ivan standing with a group of founders in an office
builders, assembled
Four indie makers taking a selfie outdoors in the city
between meetings, still building
Ivan and another attendee at a conference reception
networking, technically
Indie makers talking during a small living-room meetup
small room, big ideas

Build notes, minus the victory lap

All writing
01
Indie Making

Why I Build in Public

Building in public changed my approach to startups. Here's why transparency is my unfair advantage.

Read the lesson
02
Personal

Hello World! My Blog is Live

After years of writing on other platforms, I finally have my own blog. Here's what to expect.

Read the lesson